MEDIA LAB ANNOUNCES NEW RESELLERS AND PRICE OPTIONS FOR PHOTOWEBBERT SOFTWARE

The Shortest Distance from Photoshop to the Web is Now More Widely Available

Longmont, Colorado -- Feb 1, 2001 -- Media Lab today announced new, reduced pricing for its award-winning PhotoWebberT software effective February 1, 2001.

Standard price for the download version is $199; the CD-version costs $249 and includes the newly issued "Getting Started" tutorial booklet.

"We wanted the software to be accessible to a wide range of users including freelance designers and students," said Donna Druchunas, Media Lab's Director of Sales and Marketing. "That is also why we have introduced student discounts and made the product available through catalogs."

New Student & Educational Discounts

Students and educational institutions can purchase the download version for $129, and the CD-version for $149. Further discounts for volume purchases are available. For more details, or to download a trial version of the software, visit the Media Lab website at www.medialab.com/academic.

New Resellers

PhotoWebber is available now through online catalogs including Publisher's Toolbox (www.pubtool.com), PowerXChange (www.powerxchange.com), and will also be available from Publishing Perfection beginning in March (www.publishingperfection.com).

PhotoWebber Delivers on its Claims

Currently in version 1.04, PhotoWebber from Media Lab is a designer's dream tool for converting a Photoshop graphics file into a web page. According to Chris Ness, who reviewed PhotoWebber for TeamPhotoshop.com: "Regardless of your experience with Web designing, what PhotoWebber promises to do is simply amazing. The program delivers on its claims to let you create individual web pages, provide realistic site prototypes for clients to review online, and design and test site layout and rollover button ideas- all without writing a single line of HTML or JavaScript code."

For additional information about PhotoWebber, visit the web site or email pw-sales@medialab.com.

Pricing and Availability

PhotoWebber can be ordered now from Media Lab's online store at www.medialab.com/store or by phone at 800-282-5361. Price for the downloadable version is $199 US. Price for the CD version is $249 US plus shipping. Visa, MasterCard and American Express are accepted. A downloadable, trial version will also be available at the web site on later this summer. For more information about PhotoWebber, visit the web site or email pw-sales@medialab.com.

About Media Lab

Based in Longmont, Colorado, Media Lab, Inc., is a privately-held publisher of software used by graphics and web designers to develop multimedia and web sites. Media Lab's multimedia design tools have been used to create many pioneering special effects seen at the EPCOT Center at Disney World in Florida, in numerous music videos and in motion pictures such as Batman and Robin, Air Force One, and Armageddon. These tools, widely regarded as indispensable for the serious user of Macromedia Director, have established Media Lab as the leading developer of plug-ins for Director.

Media Lab can be reached via the web site at www.medialab.com, by email at pw-sales@medialab.com, by phone at 800-282-5361 or 303-546-7929, and by fax at 303-485-9069.

Trademarks

PhotoWebber is a trademark of Media Lab. Photoshop is a registered trademark and GoLive is a trademark of Adobe Systems Incorporated. All other trade names are trademarks of their respective owners.

Press Contacts

Donna Druchunas or Tom Summerall - press@medialab.com